I was doing research for a dating service branding project, but I took away two things I didn’t expect: first, that online dating sites (depending on which ones you join) are actual full of great people who are looking for an alternative to clubs and bars for meeting new people, and second that there are some oft-overlooked tricks to online dating that, according to many of the conversations I had, most people are not using. Make use of them, and you (and your date) should have a much more pleasant experience (and maybe you’ll find the girl or guy or transgendered person you’ve been looking for)! Do not, I repeat, DO NOT pretend to be something you are not while online dating.